The economic crisis arrived as poor countries were already struggling to cope with high food prices and floods, droughts and food shortages linked to climate change.
“Green shoots of economic recovery have not reached the poorest countries which are now suffering severely in the global downturn,” said Max Lawson, Oxfam senior policy advisor.
Oxfam analysis of economic data has discovered that governments in Sub-Saharan Africa will be $70 billion worse off this year as a result of the global slump. Unlike rich countries they cannot borrow their way out of trouble. Without outside help governments will find it increasingly difficult to respond to the climate, food and economic crises and to avoid cutting spending on schools, clinics and other anti-poverty programs.
“Despite feeding their own economies a much-needed stimulus, the G20 has not yet provided even half the $50 billion bailout it promised poor countries in April.”
Oxfam is calling for a $290 billion package of measures to ease the burden on developing countries without hitting ordinary taxpayers. The package includes a ‘Tobin tax’ on currency transactions, a debt moratorium and a crackdown on tax havens.
“Existing aid levels are not enough to protect the status quo never mind reduce poverty in the face of the economic crisis, climate change and rising food prices,” said Lawson.
“The G20 has the chance to change the bad habits of the past and come up with new solutions to the problems facing poor people. A currency transaction levy on the banks that helped cause the global slump could bring in $50 billion to help those suffering in a crisis they did nothing to cause. It is time bankers paid a bonus to the world’s poor.”
Oxfam is also calling on G20 leaders to fulfill a promise made by President Obama in July to deliver new funds to help poor countries cope with climate change. This funding is vital to break the deadlock in climate change negotiations leading up to the make-or-break UN Summit in Copenhagen in December. Oxfam calculates that $50 billion per year is needed to help poor countries cope with climate change and another $100 billion is needed to help them control their emissions.
“The clock is ticking on the chances of a fair deal to prevent misery for millions at risk from climate change. It is time for G20 leaders to stand up and deliver the money needed to protect poor people,” said Oxfam climate change advisor David Waskow.
]]>“Massive government subsidies for large-scale cotton growers in the United States are unfair and hurt farmers in poor countries. The WTO confirmed today the injury caused by these subsidies and authorized Brazil to retaliate against the US,” said Gawain Kripke, policy director for Oxfam America. “American farm policy is broken and bloated, and now other sectors of the US economy may suffer as Brazil retaliates.”
Total direct support to cotton production hovered over three billion dollars in the 2008-2009 growing season, or an equivalent of 50 cents per pound of actual production, according to the International Cotton Advisory Committee.
“The global trading system depends on countries obeying rules and submitting to orderly dispute resolution,” said Kripke. “Thus far, the US has ignored the ruling of the WTO adjudication and continues large subsidies for cotton production. If the US continues this way, the integrity of the multilateral trade system is at stake.”
An Oxfam study found that with a complete removal of US cotton subsidies, the world price of cotton would increase by 6-14%, resulting in additional income that could feed an additional million children for a year or pay school fees for at least two million children living in extremely poor West African cotton growing households.
The longstanding dispute started in 2002. In 2005, the WTO ruled that US cotton subsidies harmed Brazilian cotton farmers and violated WTO rules, but the US did little to abide by the ruling and reduce its trade distorting subsidies. In September 2006, Brazil asked for a WTO “compliance panel” to determine whether the US has done enough to comply with the ruling and the WTO confirmed that the US has failed to reform its agricultural subsidies enough to comply. Today’s ruling confirms that Brazil is entitled to start retaliation procedures, and possibly cross-retaliate by lifting intellectual property protections.
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"Resuscitating Doha is essential to right the rigged rules of trade, but what's been simmering on the WTO stove will simply not deliver for poor countries, said Oxfam America president Raymond C. Offenheiser. "The financial crisis, which started in developed countries but is taking its worst toll on developing countries, should be the impetus for a change in course."
In a new report released today called "Empty Promises," Oxfam details how the Doha Round has become an exercise in prying open developing country markets rather than an effort to rebalance decades of unfair agricultural and industrial trade rules. In the midst of a global economic crisis, a food crisis, and a climate crisis, nations with the least blame and with the least capacity to cope with the consequent effects must not have to pay even more to enable their economies to develop, according to the report.
Over 50 million people stand to lose their jobs, remittances are collapsing, and growth in sub-Saharan Africa is predicted to fall by 70 percent this year trapping 90 million more people in poverty, because of the crisis. Food prices meanwhile remain high for poor consumers: by the end of 2008 a further 109 million people had been added to the ranks of hungry, topping 1 billion people worldwide. As the world experiences the sharpest drop in trade in 80 years, a "development" trade deal—as originally promised—remains crucial, according to Oxfam.
"Now is the time for WTO members to come back to the negotiating table, recognize that the current crisis provides an opportunity to address urgent development needs, and change the course of negotiations, much as they did nearly eight years ago in Doha," said Offenheiser. "At this time of desperate need for a change of course, the Doha Round has to step up to deliver on its development promise. There is little credit left for another failure."
The welcome political commitment from the G8 could lead to a fresh start to negotiations, but it cannot be business as usual. In the past eight years, developed countries have used the talks to continue to push to open up new export markets. Developing countries have resisted, saying they were promised a deal that would give them space to protect their farmers and new industries, an end to rich country trade-distorting agricultural subsidies, and more access to rich markets for their farmers and industries.
The widespread food price crisis has shown that food and livelihood security cannot depend solely on market forces. Development, rather than liberalization, has to be the central objective of negotiations and trade rules must respond to the needs of the most vulnerable people first and foremost, according to Oxfam. It is the responsibility of WTO member states to analyze the role of trade in the recent global crises so that the Doha negotiations take into account the new global context and contribute to a solution, rather than exacerbate the problem.
"What's on the table is no silver bullet since it continues to favor the richest and biggest farmers and industrialists in the US and Europe and sidelines the needs of the poor," said Offenheiser. "We have seen what can be done when countries find the resolve to avert problems at home, and this resolve must be translated to the multilateral trade agenda so that the much-needed conclusion of the Doha Round can be achieved in a manner that addresses developing country needs first and foremost."
]]>"President Obama's historic visit to Ghana, so early in his presidency and on the heels of important commitments at the G8 in Italy, signals the importance of African development to US interests," said Raymond Offenheiser, President of Oxfam America. "President Obama gets it. He understands that without a strong civil society, and capable, transparent governance, efforts to fight poverty and bring about social justice in Africa will at best be incremental. Good governance and sustainable use of resources will inspire more effective international assistance and increase trade."
President Obama had several recommendations that will help Africa on the road to prosperity. Here are a few of the highlights from the speech:
"In the 21st century, capable, reliable, and transparent institutions are the key to success—strong parliaments; honest police forces; independent judges; an independent press; a vibrant private sector; a civil society. Those are the things that give life to democracy, because that is what matters in people's everyday lives." These are all important parts of a thriving democracy, and President Obama made clear in his speech that these should be a priority in Africa just as they should be on every other continent. Building strong institutions that protect the rights of citizens, and allow business and entrepreneurs to flourish, will encourage investment in Africa. Oxfam is focused on helping civil society organizations work to hold their governments accountable. Examples include our partnerships with groups promoting new laws that accord equal rights to women and girls in southern Africa, and a region-wide proposal for uniform laws governing the mining industry in West Africa.
"So in Ghana, for instance, oil brings great opportunities, and you have been very responsible in preparing for new revenue. But as so many Ghanaians know, oil cannot simply become the new cocoa... Dependence on commodities—or a single export—has a tendency to concentrate wealth in the hands of the few, and leaves people too vulnerable to downturns." Resources like gold, diamonds, and oil can bring enormous wealth and potential for development. The road to prosperity will require leaders to avoid the path of poor management, corruption, violence and war. Ghana is a promising example of what is possible: Since Ghana discovered oil near its coast, the country's President John Atta Mills pledged earlier this year to disclose all petroleum agreements, so citizens can track what money comes to the government and how revenues are spent. This pledge has not yet been turned into reality. Real transparency needs to be built into a new legislative framework for how Ghana's new oil wealth will be managed, to ensure revenues are spent on social services and poverty reduction. Oxfam is working with the US Congress on legislation to require all US and foreign companies subject to Securities and Exchange Commission rules to disclose payments to developing country governments. This will be a critically important tool for citizens working to avoid corruption and waste of natural resource revenues.
President Obama also highlighted steps that the US would take to help combat corruption, including addressing corruption in the annual State Department human rights report, a recommendation that was made by Oxfam America in its Presidential transition memos.
"Aid is not an end in itself. The purpose of foreign assistance must be creating the conditions where it's no longer needed." The United States needs to make a number of key reforms to make our foreign aid system as effective as possible in reducing poverty and creating prosperous communities throughout the developing world. The US lacks a coherent strategy for global development. Oxfam is calling on the US to keep recipient country governments and their public informed on the nature and amount of American aid, and let each recipient country lead its own development agenda. President Obama's focus on using aid to defeat poverty is on the right track—one that we hope will lead to a new strategy for global development and a reinvigorated, effective aid system that will also rebuild US leadership in the world.
"A warming planet will spread disease, shrink water resources, and deplete crops, creating conditions that produce more famine and more conflict." Climate change is already affecting the lives and livelihoods of millions of poor people in Africa, as a recent Oxfam report detailed. Tackling these impacts is essential to addressing food security and broader development objectives. President Obama must commit to help bring about a comprehensive global climate strategy that will help poor communities cope with failed crops, dwindling reserves of clean water, and displacement caused by extreme weather events. The US and other wealthier countries must curb their greenhouse gas emissions to prevent climate chaos and provide adequate financial assistance to help African countries adapt in greener and more sustainable ways.
"Now, America can also do more to promote trade and investment." The economic welfare of Americans is inextricably linked with the well-being of people across the globe. While our foreign policy seeks to address the problems of poverty, disease and lack of economic opportunity, our trade policy has often exacerbated them, by demanding greater access to export markets in the poor countries, more favorable rules for US investors that can lead to greater poverty and inequality, and limiting access to affordable medicines. President Obama must develop a new trade policy with economic development as a core objective, spreading the benefits of trade as widely as possible, in the developing world as well as in the United States. This must include focusing efforts on the multilateral trading system to achieve a successful conclusion of the Doha Development Round, while working with Congress to pass legislation providing for duty-free and quota-free market access for all Least Developed Countries (LDCs).
]]>In letters sent to Ambassador Ron Kirk, to Representatives Rangel and Camp, and to Senators Baucus and Grassley, the groups outlined a joint proposal for reform that would unify, simplify and improve existing trade preference programs. The groups also urged timely renewal of preference programs that are set to expire this year, in order to allow a full process of review and reform.
Raymond C. Offenheiser, President of Oxfam America, made the following statement:
"US trade preference programs provide important economic opportunities for developing countries because they create jobs and expand trade. But existing preference programs fail to benefit some of the world's poorest countries, while a labyrinth of different and complex rules makes them nearly impossible to use to their full extent.
"Preference programs must be expanded to enhance benefits for all of the poorest countries. And the creation of a single, comprehensive preference program to replace the myriad of existing programs will improve effectiveness, both for American businesses and poor countries.
"The recent trend to renew expiring preference programs at the last possible moment for only short periods of time left business supply chains and many thousands of jobs in poor countries shrouded in limbo. By renewing expiring programs now and initiating a process of reform to make them more effective, Congress can cement the certainty that investors, businesses and workers need in order to effectively take full advantage of such programs.
"Trade offers opportunities for growth and development for poor countries and rich countries alike. By offering more trade opportunities to the poorest, we can make a contribution to their growth and stability."
]]>Urgent action is required to make the bailout work for poor countries, complete the crackdown on tax havens and speed up reform of the IMF and World Bank, Oxfam said as it published its initial analysis of the London Summit, What Happened at the G-20?
The analysis also raises question over how much of the $50 billion promised for poor countries will be new money. Money distributed through the Multilateral Development Banks, in particular, could come from existing aid budgets.
Oxfam's recommended next steps towards for a 'new world order' are:
"The G-20 could mark an historic turning point but we have been here too many times in the past to take rich countries' promises at face value," said Duncan Green, Oxfam spokesperson. "World leaders need to take decisive steps to turn their rhetoric about a new world order into reality.
"That means an end to the damaging conditionality imposed on poor countries when they ask for assistance from the IMF. If the price of a bailout is to close health clinics and schools then the financial medicine offered by the G-20 will make the patient worse, not better.
"And it means real action to tackle climate change. It would be a tragedy if having benefited from an economic bailout, the world economy and the millions of poor people at greatest risk, quickly become the victims of climate change."
]]>Against this backdrop, how did the G20 leaders perform?
]]>There are about 200 indigenous Ashaninka people living in this area, but most of them, like 29-year-old Dante Cheresente, are not making much money and therefore can't pay for things like doctor visits when family members fall ill or education for their children. They live off of the fruits and vegetables they grow in their small plots, but these are mostly for their own consumption. "We grow yucca, plantains, lemons, oranges, and tangerines," Cheresente says. "But we just eat most of it and feed it to our animals, because prices are so low it is not worth selling."
To tap into the opportunities of the market economy and make some money, Cheresente and his father, who is the village chief, and others in their community are collaborating with a local rural organization known as SEPAR, Oxfam America's partner in this central jungle region of Peru, to carry out an experiment: growing the ancient Sacha Inchi plant, which yields a nut that is rich in nutritious omega-3 and omega-6 oils.
"There is demand in Peru for Sacha Inchi oil for cooking, but also as a health supplement internationally," says Raul Ho, Oxfam America's program officer in South America. "It is well known now, and the supply is lower than demand, both in Peru and abroad. To meet this demand, we will help indigenous farmers find the right Sacha Inchi variety for their lands and help them grow, process, and sell it in the fair trade market."
SEPAR is working with farmers like Cheresente all over the central Amazon to plant experimental plots of Sacha Inchi. In San Ramon de Pangoa, they are growing two different varieties, one from the northern Amazon and one from the southern region, to determine which will perform best in the soil and altitude found in their village. "This is being done with indigenous farmers every step of the way," says Ho. "We will help them enter this market with the right seeds and production technology, and the farmers will know the best practices for growing Sacha Inchi." The goal is to produce a high-grade, organic Sacha Inchi, for which the farmers will get the best possible price.
In San Ramon de Pangoa, the rows of Sacha Inchi plants are interspersed with corn, soy beans, potatoes, and other food crops to determine which growing patterns work best. Frank Mendoza, a tropical agriculture expert advising SEPAR, says the Sacha Inchi crop could be quite lucrative. "If we can help these farmers grow Sacha Inchi as just one of their crops, it will increase the income of the farmers considerably," he says. Cheresente and his father, for example, say if they can make decent money from Sacha Inchi, they could devote five of their eight hectares—about 12 of their nearly 20 acres—to growing the plant. Ho and Mendoza estimate that with luck, in their first year they could get as much as 500 kilos of Sacha Inchi per hectare and sell the unprocessed nuts at about seven Peruvian soles (about $2) per kilo. This could mean a gross return of as much as $5,000 per harvest. With the right variety and improved production techniques, farmers like the Cheresentes could eventually produce nearly 1,000 kilos per hectare, which would bring in over $10,000 for unprocessed Sacha Inchi nuts on their five hectares, a huge income boost in a very poor region of Peru.
Cultivating a valuable cash crop like Sacha Inchi can help the indigenous Ashaninka people in villages like San Ramon de Pangoa to connect with local and international markets on their own terms: to earn money and preserve their culture and way of life. Preserving community and the Ashaninka's legacy occupy Cheresente's mind quite a bit these days: he and his wife, Laura, have a two-month-old son, Jason Fritz Cheresente. While his father talks with visitors, Jason Fritz lays in a hammock, quietly sleeping. Attached to the hammock is a string, which his grandmother pulls gently to rock the baby as she talks with friends. She and her generation have witnessed the wholesale occupation of this central jungle region by settlers from the highlands escaping the guerilla war of the 1980s and seeking land and opportunity. The government encouraged this exodus, believing the land was unoccupied, as it ignored the indigenous inhabitants. The result is that the Ashaninka have been squeezed into smaller and smaller areas and can no longer hunt and fish. They are now settled and trying to become part of the larger economy while preserving their culture. Despite these pressures, Cheresente is optimistic that growing Sacha Inchi will help them. "We expect to increase our income, so we can support the elderly people in the community, as they were the ones who worked to get this land. We also want to improve the level of nutrition and education for children here."
Growing Sacha Inchi is just part of this economic integration for the Ashaninka. Others in the village are getting help in producing and marketing handicrafts such as woven bags and traditional garments, as well as souvenirs for tourists. Cheresente's wife even got a grant from SEPAR to open a store, where she sells food, soap, and other consumer goods. Small enterprises like this will help people earn cash they can use to pay for health care and other services. And more small enterprises will help start to move cash through the rural economy.
Growing Sacha Inchi and other money-making ventures in these indigenous communities will help people prosper and maintain their communities. Cheresente and his neighbors have worked hard to get the research plots growing despite a serious drought that set in just after planting last year. They watered the Sacha Inchi plants from a small stream near the village and tended the plots three entire days per week.
Antonio Cheresente, Dante's father, says they are looking to Sacha Inchi for their future. "We know this research will help us improve our farms," he says.
]]>Instead, at the end of July, the head of World Trade Organization announced that the Doha "Development Round" of trade talks between rich and poor countries had been suspended. Five years of haggling and debate delivered nothing short of failure.
Most of the blame lies with the rich countries. The US and EU chose self-interest over fair trade rules. They refused to cut harmful agriculture subsidies, or give developing countries better access to their markets. At the same time, they demanded that developing countries pry open their markets in a way that could damage development.
Doha fell short. But Oxfam supporters helped make history by changing the terms of the debate. Together, we helped to keep the concerns of poor people at the heart of negotiations.
"While we are deeply disappointed at the failure of the trade talks, we ought to be very proud of the enormous amount of dedicated work and efforts invested by the entire Oxfam family—supporters, staff, activists, students, partners and allies—in this noble campaign," said Ray Offenheiser, president of Oxfam America.
Despite this latest disappointment, Oxfam's work on trade continues. We are campaigning against trade agreements that threaten agriculture, health, and sustainable development, such as the US-Peru Free Trade Agreement and the US-Thailand Free Trade Agreement. We are campaigning to reform agriculture subsidies that lead to dumping in poor countries through next year's Farm Bill. And we are continuing our campaign to get poor countries better access to rich country markets.
It's an ambitious trade agenda. But for developing countries and poor people, the agenda they require.
"Make Trade Fair is about giving poor countries a hand up in the trade game. The poorest countries are falling far behind and losing the opportunity to grow," said Gawain Kripke, senior policy advisor at Oxfam America. "Oxfam and our millions of supporters are committed to keep pushing so we can offer hope to people who want to work their way out of poverty."
]]>Amankwaa, 48, is a serious, no-nonsense business woman who rarely cracks a smile, but is patiently answering questions about her farm. She is gracious to visitors because she wants them to know she will not willingly sell her six small farms to an American mining company intent on exploiting the gold under the land in her Ghanaian village, Mehame, which means "don't bother me" in the local Twi dialect.
Amankwaa looks around the cocoa pods and all the trees. "This land was given to me by my grandmother; it had old cocoa trees on it and I cut them down and planted new ones," she says. "Now they are growing very well. This is what I depend on for everything, to keep my children in school and all the money we use for food we eat, the house we built, everything is from the cocoa farms."
"This farm is my life," she says finally, "My life is this farm."
The farmers here are industrious. One stood up in an informal meeting back in town to say "If you grow cocoa and don't make money, then you are not working hard." And the farmers in Mehame do make money: Amankwaa earns about $3,200 per year, which is roughly six times the national average income in Ghana. She and her husband have three children. The oldest is finished with school and growing cocoa himself, and the other two are in high school, a boy and a girl. They have a large concrete house with a proper roof, electricity, and clean water from a well.
Given everything they have achieved in Mehame, some of the farmers are skeptical about the proposal to expand the nearby Ahafo mine into their village, swallowing up their cocoa farms and homes. In exchange they would get compensation for their land and be given new homes somewhere else, but this is not an attractive option to Amankwaa and some others. "We don't want to be resettled somewhere, to be sent to another place, to another person's land," Amankwaa says. "We just want to be at peace with our farms and our children."
The American company looking to expand its mine into the area near Mehame seems to have the support of the government, and there is little opportunity for the local farmers to express their opposition to the mine expansion.
At first there were just rumors, then the villagers heard chainsaws in the forest, and found crews exploring for minerals without their permission. The company, Newmont Mining of Denver, arrived for formal visits with the chief, along with representatives from the Brong-Ahafo regional government, and a member of parliament. "Later on we heard the company found people and pushed them to say they wanted mining here, and used them to prove the community approved," Amankwaa says. She says this compelled opponents of mining to call on Oxfam America's partner WACAM to teach them how to defend their rights.
Working with WACAM, the farmers attended workshops in communities already affected by mining to learn about the potential social and environmental costs like pollution to the many streams that feed their farms. And they are learning to organize themselves, Amankwaa says. "With their advice, we have been able to unite and advocate for our position."
When a group of farmers convene to discuss their concerns about mining, the talk inevitably turns to ways they can defend their farms. Hannah Owusu-Koranteng of WACAM cautions the group against violence: "Protect your property, but don't sacrifice your life," she tells them. "Not all struggles should be violent. You can struggle by jaw-jaw, [talking], use your wisdom and language to win your struggle."
Abdullah Selifa, a 28-year-old employee of WACAM in Brong-Ahafo, says their first task it to ensure farmers like the ones in Mehame understand their rights in Ghana's constitution.
"We are fortunate to live in a democratic country," he says, and goes on to describe the articles in Ghana's constitution that protect the right to private property.
Nevertheless, the farmers are sure to have concerns about confronting powerful forces. "The people here have courage, but they are concerned about intimidation," Selifa says. "So we try to show them that they do not have to be afraid of struggling for their rights in the constitution—and that the government is there to protect their rights."
The community's latest move is to write their political representatives to ask for help. If they get a negative response, Selifa says they will take legal action to protect their farms.
]]>"Several governments championed steps to tackle the crucial issues sitting on the G8 agenda, but in the end this summit did not deliver the breakthroughs that are so urgently needed. The consensus reached was shallow at best, especially on climate," said Oxfam International Executive Director Jeremy Hobbs.
Oxfam is now calling for leadership at key UN meetings on poverty in September and on climate in December.
]]>That's the lesson Tadesse Meskela, an Ethiopian coffee activist, offered to a crowd of Boston University during a stop on his Oxfam-sponsored seven-city tour to raise awareness about the gross inequities in the global coffee trade and to promote "Black Gold," a new documentary about that industry.
In a small but packed auditorium, Meskela walked the students through the maze of market factors that cut coffee farmers out of their fair share of profit for a commodity that's worth, by some accounts, $80 billion a year in retail sales.
Converting Ethiopian currency into dollars, one student quickly calculated the true cost of that imbalance: What farmers sell for pennies a pound, large coffee roasters can command $14.
"That's a little more than 100 times what the farmer gets," said the student.
Getting more of those profits into the pockets of farmers is the main objective of the Oromia Coffee Farmers Cooperative Union (OCFCU)—a 90,000-member organization with which Oxfam America has worked for four years. Meskela is the union's manager and the "star" of "Black Gold," which explores the links between the multinational coffee corporations and the poverty that plagues so many of Ethiopia's coffee growers.
Across the country, about 15 million people rely on coffee for income. Fluctuations in its global price leave growers struggling to feed their families and send their children to school—a luxury many simply can't afford.
Membership in the union helps farmers tap into the "fair trade" market which guarantees them a higher price for their beans—sometimes three times what local dealers and exporters offer. Fair trade rules also ensure that some of those higher earnings are set aside to improve the farmers' communities through the construction of schools, health clinics, and clean water supply systems.
Founded in 1999, OCFCU has already facilitated the construction of four new schools, 17 extra classrooms, four health clinics, and three new water supply systems. Every cup of fair trade coffee consumers here in the United States drink will help improve even more the lives of farmers scattered through the cool, green hills of Oromia.
But what surprised Meskela most as he traveled from Boston to Madison—with stops in New York City, Washington, D.C., Nashville, Chicago, and Milwaukee—was how little people really knew about the brew that gets them up and going in the morning.
"What I noticed was 95 percent, and above, do not know where coffee comes from," said Meskela. "They don't know the life of the person behind the cup." It's that farmer—laboring hard in an industry dominated by a market that puts the needs of growers last—that Meskela wants consumers to understand and appreciate.
"We have to create connections with producers—and awaken all Americans," he said.
Meskela has a deep affinity for coffee growers and the hardship that defines their days. From the Oromia region himself, he grew up in a large farming family. But unlike many other farm children, Meskela got to go to school—as did every one of his siblings.
"My father is unique," said Meskela with pride. "He has sent all of his children to school. He was the first person to send a girl to school in the 1950s from our Oromo culture. If all of us had stayed on the farm we would have been poorer and poorer because the land would be shared among 13 of us."
Instead, among his brothers and sisters he now counts two engineers (civil and electric), an accountant, two secretaries, a draftswoman, and a high school principal. Meskela himself graduated from college with a degree in agricultural economics.
While some family members are still on the farm plowing fields of a grain called teff, education has offered his brothers and sisters a range of opportunities that Meskela would like to see others be able to take advantage of, too. Making trade fair is the first step in that direction—and educating consumers about the links between their morning cups of coffee and the growers who produce the beans is critical.
"All of them say 'what shall we do?'" said Meskela, recounting the reactions he heard time and again after people watched "Black Gold" or heard him give a presentation. "The first thing you can do is buy fair trade coffee. And the second is support us in campaigning to get a better price."
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